Comments on: The Power Of Nostalgia In Advertising https://brandingstrategyinsider.com/the-power-of-nostalgia-in-advertising/?utm_source=rss&utm_medium=rss&utm_campaign=the-power-of-nostalgia-in-advertising Helping marketing oriented leaders and professionals build strong brands. Wed, 07 Sep 2022 03:33:31 +0000 hourly 1 https://wordpress.org/?v=6.6.2 By: Ross https://brandingstrategyinsider.com/the-power-of-nostalgia-in-advertising/#comment-600 Thu, 11 Mar 2010 22:32:21 +0000 http://localhost/brandingstrategyinsider/2010/01/the-power-of-nostalgia-in-advertising.html#comment-600 @Parissa – Sure, you’re an immigrant and cannot relate to some of the things nostalgic references but lets not forget about those who grew up in America. Those memories will not be erased no matter how many immigrants cross through the borders – Nostalgias 15minutes aren’t up… They’re just beginning. The same way the Baby Boomers think back to the days of Elvis we will think back to the days of Tik Tok….As sad as that is.

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By: Parissab https://brandingstrategyinsider.com/the-power-of-nostalgia-in-advertising/#comment-599 Fri, 05 Feb 2010 15:34:33 +0000 http://localhost/brandingstrategyinsider/2010/01/the-power-of-nostalgia-in-advertising.html#comment-599 Hello,

I really enjoy this blog! I’m a little late in responding to this one but I do have one small quibble here. Nostalgia works if a population is homogeneous which goes against what’s really happening in the US today. As an immigrant, my parents don’t have the benefit of remembering the Beatles on Ed Sullivan or any other pop culture icon since then. My parents are assimilated and extremely educated but nevertheless, I have to explain the context or history of something… It’s almost like they are not “in on the joke” or similar.

My point? I think Nostalgia’s 15 minutes are up – nostalgic reference intended. 🙂

Best,

Parissa Behnia

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